To date, there is a growing body of evidence that diet might influence the development and functioning of the brain, which, in turn, has an effect on mental state and performance. Since parents are seen as the gatekeepers to a childs diet and provide the key environment for the development of a childs eating behaviours, they constitute an important group of consumers for nutritional communication through policies, public health intervention programmes and health claims about functional food products. The author, Brigitte Brands, using three different methodological approaches, aims to...