You've written and published a book, and you have the first hot copy in your hands. You're an author The world is fantastic Just wait until everybody reads your book

There's one question that remains to be answered though: What's next?

Writing and publishing a book is an incredible achievement, and it shouldn't go unheralded. What a book really needs when it comes into the world is a launch to celebrate its arrival and let everybody know it's here. But what does a launch entail? How do you organise one? What do you do exactly?

The Launch Book is a...