Competitiveness is an interesting subject nowadays, and today has permeated from local to global business of all sorts. With the current globalization of the markets, basically there is no sector where the competition has not grown significantly including the higher education sector; which has become a classic study of the transition from a benign, stable and non-competitive environment to a highly dynamic, unpredictable one. The domestic HEIs in Kenya is no exception; in most cases, both private and public higher educational institutions tend to duplicate programmes and courses; and under...