This guidebook for advanced brainstorming combines the findings of researchers, thought leaders, and creative professionals, all of whom agree that big ideas are largely the result of committed work, rather than inspired flashes of light. Thomas Edison's advice proves right: "Genius is one percent inspiration, ninety-nine percent perspiration." With this in mind, here are the research-based, artist-approved, time-tested, step-by-step processes-behavior patterns, techniques, and resources-belonging to every artist's knowledge bank. Encouraging and empowering, this creativity toolkit enables...