StartingUp Now is a practical, easy-to-understand business-planning guide for the new entrepreneur with great ideas and limited business planning knowledge, who needs steps to get started. StartingUp Now employs elements of today's texting culture to quickly communicate essential business principles. Each StartingUp Key leads the future entrepreneur through a memorable abbreviation, informative definition, useful examples, and constructive prompts in a journal-style format that ultimately provides users with the opportunity to formulate their business plans. Upon formulating your plan with...