Research Paper (postgraduate) from the year 2004 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: Pass Merit, course: CEP, language: English, abstract: This paper discusses the strategic challenge of the Swiss Telecommunications Provider Swisscom AG in the advent of a tight domestic regulation and a limitation of growth options within a domestic telecommunications area. - How can it transform itself to a revenue growth company whilst preserving its financial profitable base? - And secondly, what would be the areas Swisscom...