Partnering with a Purpose 90% of business partnerships fail to meet their goals The problem? The partnership was not set up for success and was doomed before it ever got off the ground. Partnerships can be very effective and efficient ways of growing your business- expanding into new geographies or new vertical markets, building out your product line, or extending service coverage- but only if they are planned for and implemented correctly. Partnering with a Purpose provides clear guidelines to help you lay the groundwork for a strategic alliance, select the right business partner, and set a...

Partnering with a Purpose 90% of business partnerships fail to meet their goals The problem? The partnership was not set up for success and was doomed before it ever got off the ground. Partnerships can be very effective and efficient ways of growing your business- expanding into new geographies or new vertical markets, building out your product line, or extending service coverage- but only if they are planned for and implemented correctly. Partnering with a Purpose provides clear guidelines to help you lay the groundwork for a strategic alliance, select the right business partner, and set a...