Wissenschaftlicher Aufsatz aus dem Jahr 2009 im Fachbereich Geowissenschaften / Geographie - Bevolkerungsgeographie, Stadt- u. Raumplanung, Note: 1,3, Europa-Universitat Viadrina Frankfurt (Oder), Sprache: Deutsch, Abstract: This paper seeks to answer the question: Is Bangkok a global city? Throughout the first section of this paper a brief review of Global City research is performed. The outcome is that neither globalization nor global city is a consistently defined concept. In the next chapters criteria are extracted from Friedmann's, Sassen's, Castell's and Taylor's theoretical frameworks...

Studienarbeit aus dem Jahr 2008 im Fachbereich Soziologie - Methodologie und Methoden, Note: 1,0, Europa-Universitat Viadrina Frankfurt (Oder) (Lehrstuhl fur Wirtschafts- und Sozialgeografie), Veranstaltung: Fachseminar Netzwerkanalyse, Sprache: Deutsch, Abstract: Using Ucinet and NetDraw, the empirical method of Network analysis was practically applied and described within a practical research question: Describing the connections of Professors of the European-University-Viadrina among each others as to describe knowledge sharing and cooperation. The small foundation European University...

Master's Thesis from the year 2008 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, grade: 2,0, European University Viadrina Frankfurt (Oder), language: English, abstract: Anthropomorphization happens whenever human characteristics are imputed to in-animate objects. This aptitude is observable in all cultures because it simplifies the interaction with nonliving objects (Fournier 1998, p.344). In search for ways to en-courage lasting costumer relationships the brand personality concept becomes a more prominent anthropomorphization in...