This book is a collection of essays on effective application of indigenous and modern communication strategies in addressing the myriad of multi-sectional, society-wide development crisis in Africa. It provides a rich guide to understanding Africa's development crisis and functional communication approaches for addressing the problems. It is essential for students, scholars and all who wish to be equipped with facts and solutions on how to better the African continent.

Traditional medicine is an often neglected, misunderstood, and maligned aspect of the health care system especially in the third world. However, even in the most advanced cosmopolitan cities, residues of the practice subsist. In the past one and a half decades, national and global interests in the field have surged. This monograph examines in depth, the coverage and portrayal of traditional medical practice in a third world setting. It captures the perception of traditional medicine among journalists. By so doing, this monograph helps to address the paucity of scholarly studies on the...