Sport has become a global business. There is no corner of the Earth that isn't reached by coverage of global sporting mega-events such as the Olympics or the World Cup, events managed by international governing bodies such as the IOC and FIFA that operate like major international businesses. Companies such as Nike now design, produce, distribute and market their products across every continent, while an increasingly important part of every country's sport market is now international in terms of its influences and opportunities.
This book is the first to examine the economics...
Sport has become a global business. There is no corner of the Earth that isn't reached by coverage of global sporting mega-events such as the Olymp...
Sport events are inextricably linked to the places in which they are hosted. High-profile events require high-quality venues, and the proper management of facilities is crucial to their success. Now in a fully revised and updated new edition, Managing Sport Facilities and Major Events is still the only textbook to introduce the fundamentals of sport facility and event management in an international context.
With detailed real-world case studies and insights from professional practice, this book offers a systematic guide to the management issues and practical problems that...
Sport events are inextricably linked to the places in which they are hosted. High-profile events require high-quality venues, and the proper manage...
Sport events are inextricably linked to the places in which they are hosted. High-profile events require high-quality venues, and the proper management of facilities is crucial to their success. Now in a fully revised and updated new edition, Managing Sport Facilities and Major Events is still the only textbook to introduce the fundamentals of sport facility and event management in an international context.
With detailed real-world case studies and insights from professional practice, this book offers a systematic guide to the management issues and practical problems that...
Sport events are inextricably linked to the places in which they are hosted. High-profile events require high-quality venues, and the proper manage...