Practical insights for entrepreneurs on how to go from an idea to starting a new business Startup from the Ground Up by Cynthia Kocialski gives commonsense and actionable advice entrepreneurs for building a thriving business from nothing but an idea. In this invaluable guide, you'll discover: * Why it's not enough just to have a great product * How to build a team and keep them, and why a team is more than founders and employees * How to take a product concept and turn it into a full-fledged successful business * Why it is so important to start marketing your product as early as possible *...