Ten essays by noted scholars address the subjects of educational policy, methods, ideology, and more, with stress upon the rhetoric of contemporary teaching and learning.
Ten essays by noted scholars address the subjects of educational policy, methods, ideology, and more, with stress upon the rhetoric of contemporary te...
Focusing on the day-to-day matters of running a PR operation, Managing Public Relations is the first book to balance both corporate and agency needs while addressing the management of a public relations function. Its unique approach stresses the function of PR within the larger scope of business, showing students how to think like their future bosses and colleagues and making them more competitive in today's job market. Features * Gives students the business know-how they need in order to succeed in public relations * Directly applies current,...
Focusing on the day-to-day matters of running a PR operation, Managing Public Relations is the first book to balance both corporate and agenc...
