I'm not going to tread lightly. In fact, I'm going to be very terse with you. The reason you grabbed a copy of this book is that you already know, deep down in your heart, you need to write a book if you want to take your career or business to the next level. You've seen your competitors do it, yet you still don't take action. You've lost jobs because someone else branded themselves and built more credibility than you, yet you still don't take action. Here's the tough love. Write a F'ing book already This book is meant to convince you that you must have a book if you want to win. You like...