Increased competition among firms and the threat of manufacturers in low-cost countries (LCCs) has forced many companies to pursue sourcing in LCCs. Low-cost country sourcing can cut expenses substantially, and as many companies consider themselves forced to choose this strategy, others regard it as an opportunity, sourcing high-tech products or even moving their R&D activities to these countries. However, sourcing in low-cost countries is a difficult task and firms need to conduct a thorough feasibility study before entering a market. By studying 4 international companies; (IKEA, Ericsson,...