As companies operate in an interconnected world
economy, the new challenge for these companies is to
manufacture and market innovative products while
considering the entire world as the playing field.
Today, the ideal global corporation exploits every
new opportunity in the environment, controls every
threat that may occur, and creates effective
strategies to stay competitive. Often, competitive
advantages are established by using comparative
advantages, however, this process requires a vast
amount of decision-making and capital. Although
companies are investing their time and money,...