I feel very honoured to have been invited to contribute the Foreword to this book on sports TV rights. It is fair to say, I think, that our lives in the twenty-first century are, in many respects, dominated by the media and sport; and, when combined, they are a very powerful force and mix indeed. It has been well said that sport and the media are, metaphorically speaking, a marriage made in heaven. This book in the now well-established Asser Sports Law Series of Titles, the brainchild of the Director of the prestigious T. M. C. Asser Instituut International Sports Law Centre in The Hague, Dr...