In recent years, scholars have argued that the ability of people to choose which channel they want to watch means that television news is just preaching to the choir, and doesn t change any minds. However, this book shows that the media still has an enormous direct impact on American society and politics.
While past research has emphasized the indirect effects of media content on attitudes through priming or framing, for instance Dan Cassino argues that past data on both the public opinion and the media side wasn t detailed enough to uncover it. Using a combination of original national...
In recent years, scholars have argued that the ability of people to choose which channel they want to watch means that television news is just prea...
In recent years, scholars have argued that the ability of people to choose which channel they want to watch means that television news is just preaching to the choir, and doesn t change any minds. However, this book shows that the media still has an enormous direct impact on American society and politics.
While past research has emphasized the indirect effects of media content on attitudes through priming or framing, for instance Dan Cassino argues that past data on both the public opinion and the media side wasn t detailed enough to uncover it. Using a combination of original national...
In recent years, scholars have argued that the ability of people to choose which channel they want to watch means that television news is just prea...