Media plays an integral role in forming public perceptions on matters of all dimension, varying from small, entertainment tidbits to wide-ranging world affairs. This research examines how the New York Times framed the keywords Muslim and Islam before and after the 9/11 attacks. Qualitative and quantitative content analyses were used to evaluate articles published 30-days before and after 9/11/2001. The objectives of this research were to explore media depictions and framing techniques employed by the New York Times along with analyzing and comparing descriptive text surrounding the words...