The face of television broadcasting is changing in ways that are both profound and subtle. "Global Television" uncovers the particular processes by which the international circulation of culture takes place, while addressing larger cultural issues such as identity formation. Focusing on how the process of internationally made programming such as "Highlander: The Series" and "The Odyssey" - amusingly dubbed "Europudding" and "commercial white bread" - are changing television into a transnational commodity, Barbara Selznick considers how this mode of production - as a means by which...

The face of television broadcasting is changing in ways that are both profound and subtle. This work uncovers the particular processes by which the international circulation of culture takes place, while addressing larger cultural issues such as identity formation. It explores the ways these international co-productions create a global culture.