This pioneering study sheds new light on racial dynamics in the urban Southwest at a critical juncture in the history of the region and the nation. It focuses upon the experiences of ethnoracial minorities, particularly African Americans and Mexican immigrants in Austin, Texas from the dawn of the Progressive Era to the onset of the Great Depression. Through this lens, McDonald explores the issues of migration, proletarianization, marginalization, adaptation, identity, and community. He reveals how, in response to the exponential growth of the local ethnic-Mexican population, the white elite...

AdWords is Like Alcohol

Friends don't let friends drive drunk, and friends don't let friends advertise on AdWords without understanding the five Gotchas hidden in Google AdWords.

AdWords Gotchas: an INDEPENDENT Guide to Google AdWords

Did you know that you may be wasting money - a LOT OF MONEY - right now by hidden 'gotchas' inside of AdWords? Gotchas are mistakes, errors, and omissions that lurk within the AdWords interface, often tripping up novice advertisers and causing them to waste money needlessly.

This book will teach you how to avoid the five hidden Gotchas of...

A Cornucopia of Free Google Resources Google is the world's largest search engine, and a critical place to be found by your customers and potential customers. Even better the search giant produces a wealth of FREE resources for small business, ranging from free websites to free email alerts to free learning resources. For example, Google produces a free guide to SEO (Search Engine Optimization), which is the art and science of getting your company to the top of Google's organic listings. But do you know where it is? Similarly, in Google's Webmaster Tools, the company provides a...

Facebook Marketing Workbook 2016 Learn how to market your business on Facebook for free

A best-selling Facebook marketing book from a best-selling author on Internet marketing: Jason McDonald

Facebook is the world's largest social media, with over one billion users and climbing. Your customers are on Facebook, your competitors are on Facebook, and even more important your potential customers are on Facebook. Small businesses and large businesses alike can leverage Facebook for amazing free marketing opportunities

If you know how... you can market on Facebook effectively...

SEO TOOLS: Search Engine Optimization Tools 2017 Edition - New, New, New - Free Tools for 2017 SEO Success

• Tools for every aspect of SEO, starting at Keywords proceeding through Page Tags, Link-building, and Diagnostics and ending up at rank measurement and Google Analytics.
• Web links to each and every free tool.
• A description of the tool plus a relevancy score.
• In addition to tools, pointers to tutorials, blogs, and trade shows on Search Engine Optimization as well as official free Google resources and even funny...

Twitter Marketing Workbook 2016 Learn how to market your business on Twitter for free

A best-selling Twitter marketing book from a best-selling author on Internet marketing: Jason McDonald

Twitter is the crazy child of social media: newsy, chatty, and hard-to-understand for most marketers. Amidst the clutter, you can find AMAZING marketing opportunities on Twitter - from tweeting out special deals to nurturing your most loyal customers to pestering journalists about your latest product. "If you know how.".. Small businesses and large businesses alike can leverage Twitter for amazing...

Job Search and Career-building made EASY Step-by-step Directions to a Better Job and a Better Career

Learn how to hunt for a job or build your career using PERSONAL BLOGGING or a PERSONAL WEBSITE in combination with LINKEDIN, FACEBOOK, TWITTER and SOCIAL MEDIA MARKTING. It's a new INTERNET AGE and time for a new way to job hunt that leverages the power of the INTERNET for PERSONAL BRANDING Enter the JOB SEARCH and CAREER BUILDING Workbook

Blog your way to powerful personal branding. LinkedIn your way to hiring managers, employers, and key decision-makers. Facebook your way to motivate...