The debate about the use of Anglicisms in German during the past decade has focused primarily on general language use, whereas languages for specific purposes (with the exception of advertising) have not come under similar scrutiny. The study presented in this book focuses exclusively on the English lexical influence on German business language over time and across different text types. Randomly selected articles (cover stories, editorials, and letters to the editor) of one of Germanys major business magazines, Wirtschaftswoche, serve as the corpus of this study. The author describes and...
The debate about the use of Anglicisms in German during the past decade has focused primarily on general language use, whereas languages for speci...