Being in a trade show shouldn't cost it should pay! Whether you are on the cusp of exhibiting in your first trade show or you are a seasoned trade show veteran, this powerful book contains exhibiting tricks and secrets sure to make your event wildly successful. In order to seriously prosper in the trade show environment, it is imperative that you hone in on the secrets of trade show marketing. Just imagine your marketing team having an aisle filled with prospective clients focused in on your live marketing presentation as your message is repeatedly delivered. In this book, you will learn tips...