In America, a new franchise outlet opens every eight minutes-a rate that is accelerating both here and worldwide-yet to date, no publication has provided more than a cursory glimpse into the owners' experiences. "The Franchise Ratings Guide" is a deeper examination, revealing an industry in which deceit is common and a full 30% of franchise owners regret their purchase.

"The Franchise Ratings Guide" provides essential and thorough advice on pre-purchase steps, in-depth, actual owner insight from more than 3,000 franchise owners, and reference data on each company surveyed, including...