The woman's magazine has been central to popular reading throughout the 20th century, but the history of the form has been almost completely neglected. How did it come to occupy this place? How did it develop its familiar elements - the agony aunt, the fashion plate, the repeated promise to transform the reader into a desirable woman? Did it empower or disempower readers in the process of defining themselves as gendered and sexual women? This study addresses a range of such questions as it charts the history of the British woman's magazine through the 19th century. It is simultaneously a...
The woman's magazine has been central to popular reading throughout the 20th century, but the history of the form has been almost completely neglected...
