Corporations can no longer just worship the bottom line. Consumers and customers want to be associated with brands that align with their values. For business success today, your company needs to tell a compelling story that creates engagement, word-of-mouth, and brand loyalty. "The Hook" gives you a proven methodology to create a compelling narrative, then shows you how to share your story with the world and get consumers and customers to listen to and remember your message. More specifically, "The Hook" will teach you how story-selling can be used as an incredibly powerful instrument...
Corporations can no longer just worship the bottom line. Consumers and customers want to be associated with brands that align with their values. For b...
Here is the first of the "lost" diaries of Sir Arthur Conan Doyle, written in 1878 while he was a nineteen-year-old student at the University of Edinburgh Medical School. This rollicking story of high adventure begins with Sir Arthur Conan Doyle as the clerk for the legendary Doctor Joseph Bell--who became the real-life inspiration for the world's most famous literary detective, Sherlock Holmes.
This diary details how Doyle and Dr. Bell journey to America on a secret forensic mission to solve a string of grisly and mysterious murders. Peopled with Doyle's real-life...
Here is the first of the "lost" diaries of Sir Arthur Conan Doyle, written in 1878 while he was a nineteen-year-old student at the University of Ed...
Here is the second of the "lost" diaries of young Arthur Conan Doyle, written in 1881 while he was a twenty-two-year-old student at the University of Edinburgh Medical School. In this rollicking story of high adventure, Arthur Conan Doyle serves as a British spy along with the legendary Doctor Joseph Bell--who became the real-life inspiration for the world's most famous literary detective, Sherlock Holmes. This diary details how Doyle and Dr. Bell journey to Russia on a secret forensic mission to save Europe from war. Peopled with Doyle's real-life contemporaries--including Dostoyesky and...
Here is the second of the "lost" diaries of young Arthur Conan Doyle, written in 1881 while he was a twenty-two-year-old student at the University ...
Here is the third of the "lost" diaries of young Arthur Conan Doyle, written in 1883 while he was a young doctor starting out in his career. This rollicking story of high adventure tells of how Arthur Conan Doyle serves as a British spy along with the legendary Doctor Joseph Bell--who became the real-life inspiration for the world's most famous literary detective, Sherlock Holmes. This diary details how Doyle and Dr. Bell journey to America on a secret forensic mission to stop a series of murders and what could escalate into a world war. Peopled with Doyle's real-life literary...
Here is the third of the "lost" diaries of young Arthur Conan Doyle, written in 1883 while he was a young doctor starting out in his career. This r...
This special edition hardcover 'The Complete Diaries of Young Arthur Conan Doyle' includes all three "lost" adventure journals (Adventures in The Wild West 1878, Adventures in Russia 1881, Adventures in America 1883) and an exclusive introduction - "Dr. Joseph Bell, The Model for Sherlock Holmes and The Medical Life of Sir Arthur Conan Doyle." The diary details how Doyle was inspired by Dr. Bell to create Sherlock Holmes and how Doyle and Bell work as a Holmes and Watson-like team that embark on secret forensic missions with global impact. The origins of many specific events that will...
This special edition hardcover 'The Complete Diaries of Young Arthur Conan Doyle' includes all three "lost" adventure journals (Adventures in The W...
