'You'll learn a great deal from this fantastic little book. I've been in sales nearly my entire business career, and I know I did. This story stresses efficient selling and creating customers when it seems there are none in sight. I found the writing charming and the mood contagious."-Steven K. Wilson, president, VERTEX, Inc.

'After more than 20 years in business, I realized what was missing was a book on approach, a high-level strategy. This is what I want to share with you: a proven, winning philosophy."-K. Karl Leavitt, author, "A Salesman's Magician."

Young salesman Sydney Arthur's...