This collection of essays examines the philanthropy of the elite and current trends to try to democratise the arts. Topics include the hegemony of copyright and trademark in art and popular culture; the relationship between dominant religion and artistic tradition and the cultural significance of the terms high art and popular art.

Statistics indicate that more than half the population of America is illiterate or subliterate in the conventional sense, but very literate in other media such as television, sports, and leisure time activities. But statistics can lie or tell only half a fact. Since the languages of literacy are constantly expanding and developing, it is time that American educators, and the public in general, reexamine their definitions of literacy and the media in which we need to be literate. Therefore, educators must redefine literacy if they are to be realistic about its sources, uses, and values. The...

These essays, written by experts in their fields, demonstrate how necessary it is in the study of the humanities and social sciences to realize the interdependency of the fields and how rich the resulting study can be.

The rituals of religion these days as practiced in the United States on television, have become big theatre, a big show. Televangelism is big business, amounting to billions of dollars each year. Televangelists discussed are Billy Graham, Jimmy Swaggert, Jerry Falwell, Jim and Tammy Bakker, Terry Cole-Whittaker, Marilyn Hickey, Danuto Rylko Soderman, and Beverly LaHaye.

This volume examines the concept of taboos and tabooism and a dozen powerful ones in our society and suggests the control they exert on our everyday lives.

The Popular Culture Association/American Culture Association found a fixed canon and revolutionized the study of the humanities and social sciences in the United States and around the world by making that canon fluid. The full ramifications of this revolt against traditional academia not finished nor fully understood. This is a record of the goals and accomplishments of the pioneers in this field. The essays recall the barriers that the first pop culture scholars faced and tracks their achievements.

The twenty essays in this effort to bring new vitality to the humanities range through fields familiar in life but unfamiliar in the humanities canon. They include leisure, folk cultures, material culture, pornography, comics, animal rights, Black studies, traveling, and, of course, the bugbear of academics, television.

This collection of essays examines various rituals and ceremonies in American popular culture, including architecture, religion, television viewing, humor, eating, and dancing.

This volume presents archeological studies in conjunction with cultural anthropological studies as a means to enhance popular culture studies. Scholar Malcolm K. Shuman points out that the study of archeology must be careful to chart the total human content of an artifact, because archeology is a profoundly human (and humanizing) endeavor that cannot be divorced from the matrix of human life. The other ten essays cover aspects of archeology and cultural anthropology, and the authors are meticulous in studying their subject in context.

The humanities are the strongest dynamic that runs from the past into the future. Throughout history, except for the past one hundred fifty years, the strongest element in the humanities has been the culture of the folk. Now it is the everyday culture of a democratic society--popular culture, a key to people's understanding themselves and their society. These sixteen essays by leading popular culture scholars demonstrate how elements in our everyday life flourished in the past, came to flower today, and will continue to shape us in the future.