Commodity branding did not emerge with contemporary global capitalism. In fact, the authors of this volume show that the cultural history of branding stretches back to the beginnings of urban life in the ancient Near East and Egypt, and can be found in various permutations in places as diverse as the Bronze Age Mediterranean and Early Modern Europe. What the contributions in this volume also vividly document, both in past social contexts and recent ones as diverse as the kingdoms of Cameroon, Socialist Hungary or online eBay auctions, is the need to understand branded commodities as part of a...
Commodity branding did not emerge with contemporary global capitalism. In fact, the authors of this volume show that the cultural history of branding ...
The societies that developed in the eastern Mediterranean during the Bronze Age produced the most prolific and diverse range of stone vessel traditions known at any time or anywhere in the world. Stone vessels are therefore a key class of artifact in the early history of this region. In this book, Andrew Bevan considers individual stone vessel industries in great detail. He also offers a highly comparative and value-led perspective on production, consumption and exchange logics throughout the eastern Mediterranean over a period of two millennia during the Bronze Age (ca. 3000-1200 BC)."
The societies that developed in the eastern Mediterranean during the Bronze Age produced the most prolific and diverse range of stone vessel tradition...