Brings together a list of experts in the field of campaign effects to study the influence of campaigns on our political culture. This work explores various campaign factors - debates, news coverage, advertising, and polls - and their effects - priming, learning, and persuasion. It examines different kinds of campaigns in the US and abroad.
Brings together a list of experts in the field of campaign effects to study the influence of campaigns on our political culture. This work explores va...
