Theshipshears onthrough billowing seas Carried on tempest s wings with ease A cry of joy goes up from fore and aft: Our destination is within our grasp But the helmsman s words are lost in the throng: We ve been sailing in circles all along. Marie von Ebner-Eschenbach This book has been written as an aid to anyone in the print media industry, be they managers or customers, who is looking to steer their business into calmer waters in what are stormy times. New technologies offer tremendous opportunities for innovation and process improvement but only if we understand the fundamental...