A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Strategy is a welcoming, lively, and thought provoking account of strategy. It helps students get to grips with strategy's key issues and broad debates and introduce them to the latest ideas that won't yet have been covered in the classroom. Organized into three sections, concepts are made really accessible as the authors first recap the history of strategy as an academic discipline, then evaluate major schools of strategic thought, and conclude by critiquing the latest developments in strategic research.
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Strategy is a welcoming, lively, and thought provoking account of strategy. ...
Brands are a fait accompli: they represent a mountain range of evidence in search of a theory. They are much exploited, but little explored. In this book, Martin Kornberger sets out to rectify the ratio between exploiting and exploring through sketching out a theory of the Brand Society. Most attempts to explain the role of brands focus on brands either as marketing and management tools (business perspective) or a symptoms of consumerism (sociological perspective). Brand Society combines these perspectives to show how brands have the power to transform both the organizations that develop them...
Brands are a fait accompli: they represent a mountain range of evidence in search of a theory. They are much exploited, but little explored. In this b...
This book rethinks the city by examining its various forms of collectivity - their atmospheres, modes of exclusion and self-organization, as well as how they are governed - on the basis of a critical discussion of the notion of urban commons. The idea of the commons has received surprisingly little attention in urban theory, although the city may well be conceived as a shared resource. Urban Commons: Rethinking the City offers an attempt to reconsider what a city might be by studying how the notion of the commons opens up new understandings of urban collectivities, addressing a...
This book rethinks the city by examining its various forms of collectivity - their atmospheres, modes of exclusion and self-organization, as well a...
What if value is neither an intrinsic quality of an object nor a reflection of a subject's preferences - but rather something that is organized and brought into existence through mechanisms, technologies and practices of valuation? This edited book addresses the question of valuation theoretically and through empirical analyses of diverse objects of valuations, such as university ranking lists, ice skating scoring, wind power, insurances, gold and big data. The theoretical inspiration is interdisciplinary and the volume brings together scholars from economic sociology, accounting,...
What if value is neither an intrinsic quality of an object nor a reflection of a subject's preferences - but rather something that is organized and br...
This book rethinks the city by examining its various forms of collectivity their atmospheres, modes of exclusion and self-organization, as well as how they are governed on the basis of a critical discussion of the notion of urban commons. The idea of the commons has received surprisingly little attention in urban theory, although the city may well be conceived as a shared resource. "Urban Commons: Rethinking the City" offers an attempt to reconsider what a city might be by studying how the notion of the commons opens up new understandings of urban collectivities, addressing a range of...
This book rethinks the city by examining its various forms of collectivity their atmospheres, modes of exclusion and self-organization, as well as ...
