Finding common ground and earning the right to be heard is the secret to lifestyle evangelism. In this classic bestseller, now released as a mass-market paperback, Dr. Joe Aldrich shows us how we can build genuine, caring relationships with nonbelievers that will open their hearts to the gospel message. The author's approach is biblical, practical, and natural. Lifestyle Evangelism is the definitive work in introducing people to the Savior in a way that displays God's authentic love for the lost.

Gentle Persuasion is an encouraging appeal to Christians of all ages and abilities to become part of God's strategy. Join Dr. Joseph Aldrich as he explains how cherry pies, hammers and saws, lawn mowers, broken-down cars, chariots of fire, babysitters, llama farmers--and even attack lambs with steel wool--can draw your friends to the Savior.