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Kategorie szczegółowe BISAC
 Coining for Capital: Movies, Marketing, and the Transformation of Childhood Kapur, Jyotsna 9780813535937 Rutgers University Press
Coining for Capital: Movies, Marketing, and the Transformation of Childhood

Kapur, Jyotsna
Since the 1980s, a peculiar paradox has evolved in American film. Hollywood's children have grown up, and the adults are looking and behaving more and more like children. In popular films such as Harry Potter, Toy Story, Pocahantas, Home Alone, and Jumanji, it is the children who are clever, savvy, and self-sufficient while the adults are often portrayed as bumbling and ineffective.

Is this transformation of children into "little adults" an invention of Hollywood or a product of changing cultural definitions more broadly? In Coining for Capital, Jyostna Kapur explores the evolution of...

Since the 1980s, a peculiar paradox has evolved in American film. Hollywood's children have grown up, and the adults are looking and behaving more and...
cena: 150,91
 The Politics of Time and Youth in Brand India: Bargaining with Capital Kapur, Jyotsna 9780857281098 Anthem Press
The Politics of Time and Youth in Brand India: Bargaining with Capital

Kapur, Jyotsna

Has India's shift to neoliberalism since the 1990s led to a heightened awareness of time and its passing, an intense preoccupation with youth, and anxieties over the relations between generations? 'The Politics of Time and Youth in Brand India' discusses the politics of time that have emerged in popular discourses across cinema, television, print and consumer culture, arguing that contests over conceptions of time are, in fact, sites of battle between labour and capital.

Kapur shows how the recent political-economic shift in India is accompanied by a new emphasis on youth and a...

Has India's shift to neoliberalism since the 1990s led to a heightened awareness of time and its passing, an intense preoccupation with youth, and ...

cena: 358,68
 The Politics of Time and Youth in Brand India: Bargaining with Capital Kapur, Jyotsna 9781783083534 Anthem Press
The Politics of Time and Youth in Brand India: Bargaining with Capital

Kapur, Jyotsna

Has India's shift to neoliberalism since the 1990s led to a heightened awareness of time and its passing, an intense preoccupation with youth, and anxieties over the relations between generations? 'The Politics of Time and Youth in Brand India' discusses the politics of time that have emerged in popular discourses across cinema, television, print and consumer culture, arguing that contests over conceptions of time are, in fact, sites of battle between labour and capital.

Kapur shows how the recent political-economic shift in India is accompanied by a new emphasis on youth and a...

Has India's shift to neoliberalism since the 1990s led to a heightened awareness of time and its passing, an intense preoccupation with youth, and ...

cena: 128,10


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