As consumers wrestle with tightening credit, economic uncertainties, unemployment, debt, the housing crises, global unrest, and prognostications of doom and gloom, doing something different is more important than ever. Repositioning, reengineering, reinventing, renewing, rejuvenating and reenergizing are all rising in priority as they relate to improving businesses, careers, hopes, dreams, personal development and life in general. Life improvement, battling status quo, the pursuit of happiness, and dealing with change are all or in part, on the mind of many today. All of these are...
As consumers wrestle with tightening credit, economic uncertainties, unemployment, debt, the housing crises, global unrest, and prognostications of...
Consumers are exposed to as many as 5,000 daily marketing messages via online, social media, and traditional marketing channels. Entrepreneurs will learn what it takes to get noticed by tapping into the playbooks of successful product producers including Nike, Red Bull, Steve Jobs, Dr. Dre and others. Successful marketer Al Lautenslager presents an entertaining look at what it takes to gain consumer buy-in and buzz across all marketing channels and reveals simple truths that any business can use to achieve the same, relative to their market. Led by Lautenslager, entrepreneurs learn how to...
Consumers are exposed to as many as 5,000 daily marketing messages via online, social media, and traditional marketing channels. Entrepreneurs will le...