The purpose of this book is to present leading research concerning the increasing strategic importance of environmental concerns within the multinational firm, and to explore the implications of corporate environmental strategy on public policy. The contributions present empirical research that deals with the simultaneous effects of the globalization of markets and the emergence of environmental concerns as issues of corporate strategy, either using a cross-national sample of firms within a global industry, or a sample of multinationals from a particular home country. within the context of...
The purpose of this book is to present leading research concerning the increasing strategic importance of environmental concerns within the multinatio...