Getting Real details the business, design, programming, and marketing principles of 37signals. The book is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it's a book of ideas. Anyone working on a web app - including entrepreneurs, designers, programmers, executives, or marketers - will find value and inspiration in this book. 37signals used the Getting Real process to launch five successful web-based applications (Basecamp, Campfire, Backpack, Writeboard, Ta-da List), and Ruby...
Getting Real details the business, design, programming, and marketing principles of 37signals. The book is packed with keep-it-simple insights, contra...
The answer to better productivity isn't more hours-it's less waste and fewer things that induce distraction and persistent stress.It's time to stop celebrating Crazy, and start celebrating Calm, Fried and Hansson assert. Fried and Hansson have the proof to back up their argument.
The answer to better productivity isn't more hours-it's less waste and fewer things that induce distraction and persistent stress.It's time to stop ce...