From extending successful brands into exotic new markets to tapping talent in virtual teams to building ultra-complex supplier and distributor networks, today's executives and managers must consider the international implications of every decision they make. Certainly, globalization has its detractors, but for business leaders, the issue is not to debate the merits of globalization but to learn how to thrive in the global marketplace. In Borderless Business the authors tackle every major dimension of business--from marketing to human resource management to supply chains to...
From extending successful brands into exotic new markets to tapping talent in virtual teams to building ultra-complex supplier and distributor netw...
From extending successful brands into exotic new markets to tapping talent in virtual teams to building ultra-complex supplier and distributor networks, today's executives and managers must consider the international implications of every decision they make. Certainly, globalization has its detractors, but for business leaders, the issue is not to debate the merits of globalization but to learn how to thrive in the global marketplace. In Borderless Business the authors tackle every major dimension of business--from marketing to human resource management to supply chains to...
From extending successful brands into exotic new markets to tapping talent in virtual teams to building ultra-complex supplier and distributor netw...