The Handbook of Visual Analysis is a rich methodological resource for students, academics, researchers and professionals interested in investigating the visual representation of socially significant issues.
The Handbook of Visual Analysis is a rich methodological resource for students, academics, researchers and professionals interested in investigating t...
The Handbook of Visual Analysis is a rich methodological resource for students, academics, researchers and professionals interested in investigating the visual representation of socially significant issues. The Handbook: * Offers a wide-range of methods for visual analysis: content analysis, historical analysis, structuralist analysis, iconography, psychoanalysis, social semiotic analysis, film analysis and ethnomethodology * Shows how each method can be applied for the purposes of specific research projects. * Exemplifies each approach through detailed analyses of a variety of data,...
The Handbook of Visual Analysis is a rich methodological resource for students, academics, researchers and professionals interested in investigating t...
Featuring a wide range of exercises, examples, and images, this textbook provides a practical way of analyzing the discourses of the global media industries. Building on a comprehensive introduction to the history and theory of global media communication, specific case studies of lifestyle and entertainment media are explored with examples from films, global women's magazines, Vietnamese news reporting and computer war games. Finally, this book investigates how global media communication is produced, looking at the formats, languages and images used in creating media materials, both...
Featuring a wide range of exercises, examples, and images, this textbook provides a practical way of analyzing the discourses of the global media i...
Presents methods on the design and analysis of a variety of non-linear texts, from websites to CD-ROMs. This book explores a range of models for analyzing and constructing multimedia products. For various models, it outlines the theoretical background and demonstrates usage from students' coursework such as websites and other multimedia products.
Presents methods on the design and analysis of a variety of non-linear texts, from websites to CD-ROMs. This book explores a range of models for analy...
Adding a new introduction and two previously unpublished papers, Discourse and Practice: New Tools for Critical Discourse Analysis brings together van Leeuwen's methodological work on discourse analysis of the last 15 years. Discourse, van Leeuwen argues, is a resource for representation, a knowledge about some aspect of reality which can be drawn upon when that aspect of reality has to be represented, a framework for making sense of things. And they are plural. There can be different discourses, different ways of making sense of the same aspect of reality that serve different...
Adding a new introduction and two previously unpublished papers, Discourse and Practice: New Tools for Critical Discourse Analysis brings tog...
Adding a new introduction and two previously unpublished papers, Discourse and Practice: New Tools for Critical Discourse Analysis brings together van Leeuwen's methodological work on discourse analysis of the last 15 years. Discourse, van Leeuwen argues, is a resource for representation, a knowledge about some aspect of reality which can be drawn upon when that aspect of reality has to be represented, a framework for making sense of things. And they are plural. There can be different discourses, different ways of making sense of the same aspect of reality that serve different...
Adding a new introduction and two previously unpublished papers, Discourse and Practice: New Tools for Critical Discourse Analysis brings tog...
