This book probes into the workings of business strategies in former socialist countries in East Asia, Central and Eastern Europe and the newly independent states of the former Soviet Union, which are collectively called transition economies'. It provides a rich and in-depth understanding of fundamental, strategic issues confronted by domestic and foreign firms competing in these newly developed markets.

An examination of fundamental strategic issues confronted by firms competing in newly opened markets. Michael W Peng's comparative and interdisciplinary study covers emerging markets in East Asia, Central and Eastern Europe and the newly independent states of the former Soviet Union.