In this New Media Age the screen has replaced the book as the dominant medium of communication. This dramatic change has made image, rather than writing, the centre of communication. In this book, Gunther Kress considers the effects of a revolution that has radically altered the relation between writing and the book. Taking into account social, economic, communicational and technological factors, Kress explores how these changes will affect the future of literacy. Kress considers the likely larger-level social and cultural effects of that future, arguing that the effects of the move to the...
In this New Media Age the screen has replaced the book as the dominant medium of communication. This dramatic change has made image, rather than writi...
In this 'new media age' the screen has replaced the book as the dominant medium of communication. This dramatic change has made image, rather than writing, the centre of communication.
In this groundbreaking book, Gunther Kress considers the effects of a revolution that has radically altered the relationship between writing and the book. Taking into account social, economic, communication and technological factors, Kress explores how these changes will affect the future of literacy.
Kress considers the likely larger-level social and cultural effects of that future, arguing...
In this 'new media age' the screen has replaced the book as the dominant medium of communication. This dramatic change has made image, rather than ...
This state-of-the-art account of research and theorizing brings together multimodality, learning and communication through detailed analyses of signmakers and their meaning-making in museums, hospitals, schools and the home environment.
By analyzing video recordings, photographs, screenshots and print materials, Jeff Bezemer and Gunther Kress go well beyond the comfortable domains of traditional sites of (social) semiotic and multimodal research. They steer away from spurious invention and naming of ever more new and exciting domains, focusing instead on fundamentals in...
This state-of-the-art account of research and theorizing brings together multimodality, learning and communication through detailed analyses of sig...
This state of the art account of research and theorizing brings together multimodality, communication and learning through detailed analyses of sign makers and their meaning making in museums, hospitals, schools, and the home environment.
By analysing video recordings, photographs, screenshots, and print materials, Jeff Bezemer and Gunther Kress go well beyond the comfortable domains of traditional sites of (social) semiotic and multimodal research. They steer away from spurious invention and naming of ever more newly exciting domains, focusing instead on fundamentals in assembling a...
This state of the art account of research and theorizing brings together multimodality, communication and learning through detailed analyses of sig...
This book takes a radically different look at communication, and in doing so presents a series of challenges to accepted views on language, on communication, on teaching and, above all, on learning.
Drawing on extensive research in science classrooms, it presents a view of communication in which language is not necessarily communication - image, gesture, speech, writing, models, spatial and bodily codes. The action of students in learning is radically rethought: all participants in communication are seen as active transformers of the meaning resources around them, and this approach...
This book takes a radically different look at communication, and in doing so presents a series of challenges to accepted views on language, on comm...
