People are instinctively drawn to hearing stories and telling stories. Practical Storytelling explains the mechanics of how and why stories work. It provides several step-by-step processes to help you create and tell your own stories to improve business and personal relationships. The example stories presented here, including the central story: "Tan's Tile," were chosen to demonstrate each aspect of story development. Practical Storytelling breaks a story down into a set of core components and explains how you can construct each one. You'll learn to implement stories in business and social...

The Ginger Bread Man is the story of a young man's journey of self-transformation from mediocrity to magic. After leaving an unfulfilling office job, a seemingly chance meeting with a Baker sets his life on a new course. Through the guidance and tutelage of this mysterious yet dedicated man, Jacob learns the simplicity and enchantment of baking. Along the way he finds love, meets new people and even invents a new type of gingerbread cookie. Through baking, Jacob discovers magic in his everyday life.