"Then the old woman said, 'Ruthie, I have a cake and some cookies baking in the oven. They may be almost done. I am getting old and feeble. It hurts me to bend over. Would you kindly open the oven door, lean in, and see if the cake and cookies are done?"
Ruthie opened the oven door and stuck her head way inside while the woman stood behind her peering over her shoulder.
Grandpa was so frightened that he closed his eyes and covered them with his hands. He could not bear to watch."
When six-year old Ruthie, embarked on an adventure with her grandfather, she got more than she bargained...
"Then the old woman said, 'Ruthie, I have a cake and some cookies baking in the oven. They may be almost done. I am getting old and feeble. It hurts m...
Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.
Drawing on the history of propaganda as well as on contemporary research in social psychology, "Age of Propaganda" shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our...
Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the ma...
Looks at the author's research into the measurement of people reading minds, including thoughts and feelings, women's intuition, the similar thoughts of twins, and ways people can improve their mind reading ability.
Looks at the author's research into the measurement of people reading minds, including thoughts and feelings, women's intuition, the similar thoughts ...
How does a boy from a financially and intellectually impoverished background grow up to become a Harvard researcher, win international acclaim for his groundbreaking work, and catch fire as a pioneering psychologist? As the only person in the history of the American Psychological Association to have won all three of its highest honors--for distinguished research, teaching, and writing-- Elliot Aronson is living proof that humans are capable of capturing the power of the situation and conquering the prison of personality.
A personal and compelling look into Aronson's profound contributions...
How does a boy from a financially and intellectually impoverished background grow up to become a Harvard researcher, win international acclaim for his...
This major new series reproduces an authoritative selection of the most significant articles in different areas of psychology. It focuses in particular on influential articles which are not found in other similar colelctions.
Many of these articles are only available in specialized journals and therfore are not accessible in every library. This landmark series will make a contribution to scholarship and teaching in psychology. It will imorove access to important areas of literature which are difficult to locate, even in the archives of many libraries throughout the world.
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This major new series reproduces an authoritative selection of the most significant articles in different areas of psychology. It focuses in partic...
