"This book serves as a window into the rich and revealing lives and self-representations of the particular individuals who have produced the life histories. In so doing, it makes very important broader points about the use of life histories in social science research in general and in the study of South Asian social-cultural life in particular." -Sarah Lamb
Life histories have a wide, if not universal, appeal. But what does it mean to narrate the story of a life, whether one's own or someone else's, orally or in writing? Which lives are worth telling, and who is authorized to tell...
"This book serves as a window into the rich and revealing lives and self-representations of the particular individuals who have produced the life h...
The Age of Discovery explores one of the most dramatic features of the late medieval and early modern period: when voyagers from Western Europe led by Spain and Portugal set out across the world and established links with Africa, Asia and the Americas. This book examines the main motivations behind the voyages and discusses the developments in navigation expertise and technology that made them possible. This second edition brings the scholarship up to date and includes two new chapters on the important topics of the idea of discovery and on biological and environmental factors which favoured...
The Age of Discovery explores one of the most dramatic features of the late medieval and early modern period: when voyagers from Western Europe led by...
The Age of Discovery explores one of the most dramatic features of the late medieval and early modern period: when voyagers from Western Europe led by Spain and Portugal set out across the world and established links with Africa, Asia and the Americas. This book examines the main motivations behind the voyages and discusses the developments in navigation expertise and technology that made them possible. This second edition brings the scholarship up to date and includes two new chapters on the important topics of the idea of "discovery" and on biological and environmental factors...
The Age of Discovery explores one of the most dramatic features of the late medieval and early modern period: when voyagers from Western Euro...
Although primarily defined in cultural terms, as the land of the Tamil-speaking people, Tamilnad s geographical location in the south-eastern corner of the Indian sub-continent has enabled it to develop and maintain a distinctive character. The story of the Congress in Tamilnad has two essential themes. One is the evolution of the Tamil Congress as a regional political party. The second is the changing relationship between a nationalist movement and a colonial regime. Examining in close detail these themes, this book, first published in 1977, presents the story of the Congress in Tamilnad...
Although primarily defined in cultural terms, as the land of the Tamil-speaking people, Tamilnad s geographical location in the south-eastern corne...
Establishing a brand name is the goal of anyone introducing a new product, and maintaining a brand over time is even more profitable. Established brands are now major corporate assets, as shown when Philip Morris bought Kraft for four times its book value.The Handbook of Brand Management explains the ins and outs of managing brand names in today's fast-changing, competitive marketplace. Developed by marketing expert David Arnold to answer managers' actual questions about brands, this essential guide combines expert advice with the stories of thirteen successful companies from around...
Establishing a brand name is the goal of anyone introducing a new product, and maintaining a brand over time is even more profitable. Established bran...
