It's the new reality no one wants to concede - and it's the cold, hard reality behind success in the new millennium. From the schoolroom to the boardroom, everyone succeeds - or fails - by the rules of Personal Branding. Personal Branding isn't the product of ad agencies or corporations; it's a continuous process that's as old as society. A Personal Brand - the values, abilities, and personality traits people associate with each of us - affects our careers, our relationships... our lives. You have two choices: surrender to the process, or seize control of it. The Personal Branding Phenomenon...
It's the new reality no one wants to concede - and it's the cold, hard reality behind success in the new millennium. From the schoolroom to the boardr...