Marketing is still widely perceived as simply the creator of wants and needs through selling and advertising and marketing theory has been criticized for not taking a more critical approach to the subject. This is because most conventional marketing thinking takes a broadly managerial perspective without reflecting on the wider societal implications of the effects of marketing activities. In response this important new book is the first text designed to raise awareness of the critical, ethical, social and methodological issues facing contemporary marketing. Uniquely it provides: . The...
Marketing is still widely perceived as simply the creator of wants and needs through selling and advertising and marketing theory has been criticized ...
The Competitive Edge explores the psychological factors that influence a distance runner's performance. The book is intended to help competitive runners get a handle on the 'inner game' of their sport and maximize their running potential. It covers such topics as: the challenges posed by the psychological aspects of distance racing the use of relaxation techniques to calm the body the use of mental rehearsal to visualize and prepare for races the care and feeding of a runner's 'emotional battery' a discussion with top runners about the psychology of racing the formulation of a mental training...
The Competitive Edge explores the psychological factors that influence a distance runner's performance. The book is intended to help competitive runne...
Just graduated from high school, Elliott joins the Navy to take advantage of the G.I. bill for college. The Vietnam war was just starting and he knows nothing about it. Nobody does. Within a few months, he learns firsthand what it is all about.
Just graduated from high school, Elliott joins the Navy to take advantage of the G.I. bill for college. The Vietnam war was just starting and he knows...
Federico Gomez de las Heras: Overview of Neglected Tropical Diseases Gwendolyn A. Marriner Amit Nayyar, Eugene Uh, Sharon Y. Wong, Tathagata Mukherjee, Laura E. Via, Matthew Carroll, Rachel L. Edwards, Todd D. Gruber, Inhee Choi, Jinwoo Lee, Kriti Arora, Kathleen D. England, Helena I.M. Boshoff, Clifton E. Barry III: The Medicinal Chemistry of Tuberculosis Chemotherapy Jeremy N. Burrows, David Waterson: Discovering New Medicines to Control and Eradicate Malaria Tomas von Geldern, Michael Oscar Harhay, Ivan Scandale, Robert Don: Kinetoplastid Parasites Pei-Yong Shi, Zheng Yin, Shahul Nilar,...
Federico Gomez de las Heras: Overview of Neglected Tropical Diseases Gwendolyn A. Marriner Amit Nayyar, Eugene Uh, Sharon Y. Wong, Tathagata Mukherjee...
Football is an incredibly powerful case study of globalization and an extremely useful lens through which to study and understand contemporary processes of international migration. This is the first book to focus on the increasingly complex series of migratory processes that contour the contemporary game, drawing on multi-disciplinary approaches from sociology, history, geography and anthropology to explore migration in football in established, emerging and transitional contexts. The book examines shifting migration patterns over time and across space, and analyses the sociological dynamics...
Football is an incredibly powerful case study of globalization and an extremely useful lens through which to study and understand contemporary process...
Football is an incredibly powerful case study of globalization and an extremely useful lens through which to study and understand contemporary processes of international migration. This is the first book to focus on the increasingly complex series of migratory processes that contour the contemporary game, drawing on multi-disciplinary approaches from sociology, history, geography and anthropology to explore migration in football in established, emerging and transitional contexts.
The book examines shifting migration patterns over time and across space, and analyses the sociological...
Football is an incredibly powerful case study of globalization and an extremely useful lens through which to study and understand contemporary proc...
Popular music artists, as performers in the public eye, offer a privileged site for the witnessing and analysis of ageing and its mediation. The Late Voice undertakes such an analysis by considering issues of time, memory, innocence and experience in modern Anglophone popular song and the use by singers and songwriters of a 'late voice'. Lateness here refers to five primary issues: chronology (the stage in an artist's career); the vocal act (the ability to convincingly portray experience); afterlife (posthumous careers made possible by recorded sound); retrospection (how voices...
Popular music artists, as performers in the public eye, offer a privileged site for the witnessing and analysis of ageing and its mediation. The...
In Nonsensical Sound, Richard Elliott highlights the importance of sound in understanding the 'nonsense' of writers such as Carroll, Edward Lear, James Joyce and Mervyn Peake, before connecting this noisy writing to works which engage more directly with sound, including sound poetry, experimental music and pop. By emphasising sonic factors, Elliot makes new and fascinating connections between a wide range of artistic examples to ultimately build a case for the importance of sound in creating, maintaining and disrupting meaning.
In Nonsensical Sound, Richard Elliott highlights the importance of sound in understanding the 'nonsense' of writers such as Carroll, Edward Lea...
In Nonsensical Sound, Richard Elliott highlights the importance of sound in understanding the 'nonsense' of writers such as Carroll, Edward Lear, James Joyce and Mervyn Peake, before connecting this noisy writing to works which engage more directly with sound, including sound poetry, experimental music and pop. By emphasising sonic factors, Elliot makes new and fascinating connections between a wide range of artistic examples to ultimately build a case for the importance of sound in creating, maintaining and disrupting meaning.
In Nonsensical Sound, Richard Elliott highlights the importance of sound in understanding the 'nonsense' of writers such as Carroll, Edward Lea...
