This book presents a heuristic process that will help companies determine future strategies. This process is divided into seven steps and, for each of these steps, detailed recommendations for problem-solving are provided and illustrated with examples.
This book presents a heuristic process that will help companies determine future strategies. This process is divided into seven steps and, for each...
The internationalization of the human society and mainly of the economy will continue. It will create threats but also big opportunities to most companies. This is where the book makes its contribution, putting forward suggestions for medium-sized companies to become a winner of internationalization. After a comprehensive introduction to internationalization and to strategic planning, concrete recommendations are made: The book first looks at going international for new markets. Then it shows how to develop an internationalization strategy for production and sourcing. Finally strategic...
The internationalization of the human society and mainly of the economy will continue. It will create threats but also big opportunities to most compa...
A company's strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of market offers and of resources. Developing future strategies is an important and complex task, which is the core issue in this book. After a short introduction to strategic planning, a heuristic process for determining future strategies is presented. This process is divided into eight steps, and for each of these steps, detailed recommendations for problem-solving are provided and illustrated through many concrete...
A company's strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive a...
This book helps medium-sized companies adapt to the challenges and take advantage of the opportunities of the growing international business climate. The authors offer practical, usable advice on production, sourcing and strategic planning.
This book helps medium-sized companies adapt to the challenges and take advantage of the opportunities of the growing international business climate. ...
Entscheidungen von groer Tragweite zu treffen, gehort zu den wichtigsten Aufgaben von Fuhrungskraften. Meist handelt es sich um komplexe Entscheidungen. Die Autoren stellen ein Verfahren vor, um komplexe Probleme schrittweise zu bearbeiten. Besonderes Augenmerk gilt der Problemanalyse, der Variantenentwicklung und der Erarbeitung der Entscheidungsmatrix. Die Inhalte sind fundiert und praxisnah dargestellt, fur die Neuauflage wurden sie uberarbeitet und erweitert. Ein Praxis-Leitfaden, der Managern hilft, die richtigen Entscheidungen zu treffen.
Entscheidungen von groer Tragweite zu treffen, gehort zu den wichtigsten Aufgaben von Fuhrungskraften. Meist handelt es sich um komplexe Entscheidunge...
