Time, Change, and the American Newspaper focuses on newspapers as organizations, examining the role of change in the newspaper industry and providing a model from which to view and respond to change. Authors George Sylvie and Patricia D. Witherspoon discuss environmental and organizational influences on contemporary newspapers, and they analyze newspapers within the larger context of all organizations. This more general perspective provides insights into the nature of change, the change process, the rationale for organizational changes, resistance to such changes, and initiation and...
Time, Change, and the American Newspaper focuses on newspapers as organizations, examining the role of change in the newspaper industry and pro...
Time, Change, and the American Newspaper focuses on newspapers as organizations, examining the role of change in the newspaper industry and providing a model from which to view and respond to change. Authors George Sylvie and Patricia D. Witherspoon discuss environmental and organizational influences on contemporary newspapers, and they analyze newspapers within the larger context of all organizations. This more general perspective provides insights into the nature of change, the change process, the rationale for organizational changes, resistance to such changes, and initiation and...
Time, Change, and the American Newspaper focuses on newspapers as organizations, examining the role of change in the newspaper industry and pro...
Media Management: A Casebook Approach provides a detailed consideration of the manager's role in today's media organizations, highlighting critical skills and responsibilities. Using media-based cases that promote critical thinking and problem-solving, this text addresses topics of key concern to managers: diversity, group cultures, progressive discipline, training, and market-driven journalism, among others. The cases provide real-world scenarios to help students anticipate and prepare for experiences in their future careers.
Accounting for major changes in the media...
Media Management: A Casebook Approach provides a detailed consideration of the manager's role in today's media organizations, highlighting...
Media Management: A Casebook Approach provides a detailed consideration of the manager s role in today s media organizations, highlighting critical skills and responsibilities. Using media-based cases that promote critical thinking and problem-solving, this text addresses topics of key concern to managers: diversity, group cultures, progressive discipline, training, and market-driven journalism, among others. The cases provide real-world scenarios to help students anticipate and prepare for experiences in their future careers.
Accounting for major changes in the media...
Media Management: A Casebook Approach provides a detailed consideration of the manager s role in today s media organizations, highlighting...
Reshaping the News: Community, Engagement, and Editors is the culmination of a six-year search for an economic resolution to the digital business conundrum facing the newspaper industry.
Reshaping the News: Community, Engagement, and Editors is the culmination of a six-year search for an economic resolution to the digital business conu...