Internationalization of Companies from Developing Countries provides marketing and economic researchers and students with both theoretical and empirical insights into the motives, methods, and processes of internationalization of firms in the developing countries of Africa. Full of current facts and data, this informative book explores how government policies shape a country's strategies for global competitiveness and discusses reasons for internationalization, approaches to market analysis and market knowledge acquisition, and domestic and foreign interfirm relations. This essential guide...
Internationalization of Companies from Developing Countries provides marketing and economic researchers and students with both theoretical and empiric...
There is little written by Ghanaians to help foreigners understand their culturally prescribed rules of behaviour. This fascinating book offers an introduction to the Ghanaian people and is of use to visitors to Ghana, and those interested in the country and its culture. It covers geography and demography; political history; the economy; religions and customs; institutions and ceremonies that take place at different stages in life; underlying values and rules of behaviour; amusements and festivals; places of interest and guidelines for the good traveller.
There is little written by Ghanaians to help foreigners understand their culturally prescribed rules of behaviour. This fascinating book offers an int...
