This volume covers the major socio-economic, political, cultural and sporting dimensions of this global sports event, including bidding for and organizing the 1998 Finals, the improvement of sporting and transport infrastructures, marketing, merchandising and media coverage, policing and security during the month-long competition and building a national team.

This volume covers the major socio-economic, political, cultural and sporting dimensions of this global sports event, including bidding for and organizing the 1998 Finals, the improvement of sporting and transport infrastructures, marketing, merchandising and media coverage, policing and security during the month-long competition and building a national team.