Rheology--the study of the deformation and flow of matter--deals primarily with the stresses generated during the flow of complex materials including polymers, colloids, foams, and gels. A rapidly growing and industrially important field, it plays a significant role in polymer processing, food processing, coating and printing, and many other manufacturing processes.
Designed as a main text for advanced undergraduate- or graduate-level courses in rheology or polymer rheology, Understanding Rheology is also an ideal self-teaching guide for practicing engineers and scientists who...